This is why premium domains are definitely worthy in 2018
Are you starting an online business or a professional website? Then you probably already know that there are a lot of details that you need to take care of, everything from the design, the layout, the colors and, of course, the domain name. For a lot of startup owners domain names gotten from a free domain name generator are a good enough choice, but when you look into things a bit deeper, it quickly becomes clear that they really don’t even compare when put against premium domains. Premium domain names can be extremely expensive which is why a lot of people have a hard time convincing themselves to get them, and if you are one of those people then this article is for you. Today we are going to talk about some of the benefits that you can get from premium domain names and show you why they are totally worth the money, so make sure to keep on reading.
Trust, branding, and credibility
When you are starting a business or creating a professional website for an existing website, something that every business owner wants is to build a brand that invokes trust and credibility and that has a name that is brandable. The best thing that you can do is direct your customers to YourBusinessName.com rather than to YourBusinessNameLocationCountry.com. Design it with beautiful copyright free-pictures. Getting your hands on a premium domain name that completely matches your business name can be really difficult nowadays, especially if you are set on having a .com extension. However, all of the hard work and the money will definitely be worth it because you will end up with a name that will bring trust and credibility to your business and that will help you when it comes to branding. You will also show your competitors and potential investors that you are a force to be reckoned with and that you are really serious about your business.
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You get significant ROI
is no other way around the fact that premium domains are definitely a big investment that a business owner has to make. They can cost you anywhere from a few hundred dollars all the way up to a few thousand dollars for using it in the first year. However, it is important to note that after that the payments go down to around $15 a month in order to keep the domain name active. A lot of people wonder why that initial investment is so high and the reasoning for that is actually very simple and that is that the premium names usually have traffic that is already tied to them. This means that they already have a pretty good history of keyword searches via search engines like Google, Yahoo, and Bing and that is something that really makes the domain name more attractive. Another great thing about them is that they are simple and easier to remember which is something that you should always aim towards when figuring out the right domain name.
They allow you better SEO and marketing
While the big search engines don’t currently use a domain name in order to determine the search results, they do use keywords that are a part of the domain name. The great thing about domain names that are premium is the fact that they have the keywords already built in them which means that they will naturally and automatically boost your organic SEO ranking, and everyone knows that organic SEO is the best kind there is. This will help you get as many customers as possible and will pretty much do the marketing for you. And while there is no guarantee that you will end up at the top when it comes to the search engines, what that investment will get you is a premium domain name that will be able to drive more traffic your way from the get-go.
Hopefully, now that you see some of the great benefits that these premium domains bring, you are more convinced that they really are the best choice for your website or online business. We hope that this article was interesting for you and that you understand why this investment is one that you definitely need to make.